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TechTarget IT Research Panel
This is an e-mail list of 70,000 active participants in the TechTarget IT research panel. These enterprise information technology professionals agreed to take part in online surveys. TechTarget polls IT professionals in 117 market segments. More than 100 IT vendors and market research partners contribute to these studies. TechTarget manages promotion and also works with third-party research firms to administer the surveys and analyze the results. The source for the file is opt-in e-mail.
Selections: Job title/function, size of company, industries, categories of interest/expertise, state
Price: $400/M
Contact: Direct Media Inc., 203-532-2492
Giggles & Gizmos
Toy cataloger Giggles & Gizmos' 2003 buyers file identifies 19,222 parents who spent an average of $56 on products for babies and preschoolers. Women make up about 82% of those listed; their average annual income is $65,000. No telemarketing is allowed. Inquiries for exchanges will be considered.
Selections: State/SCF/ZIP
Price: $105/M
Contact: D-J Associates, 203-431-8777
TeInform New Auto Seekers
A postal and e-mail file of 86,322 individuals who reportedly are looking to buy a new or used car. Those named on TeInform New Auto Seekers used the Internet to do automobile financing research before shopping at dealerships. They were looking to reduce installment payments to assist in rebuilding their credit rating. About 45% of inquirers are women.
Selections: Gender, exact age, income, credit card, hotline, state/SCF/ZIP
Price: $85/M
Contact: Carney Direct Marketing Inc., 949-581-5100
Future Millionaires
The Future Millionaires list identifies 68,879 opportunity seekers who responded to work-from-home offers during 2003. These people spent $99.95 to learn about various home-based work programs. The source for the file is direct mail.
Selections: Gender, age, income, state/SCF/ZIP
Price: $95/M
Contact: Bulls Eye Marketing Inc., 201-538-1504
Two Lists of Republicans
Republicans by Congressional District contains more than 1.8 million donors; the source is a co-op database. Wealthy and Wise High-Dollar Republican Donors is generated by direct mail. The count for this list is 280,809.
Selections: Phone numbers, income, congressional district, state/SCF/ZIP
Price: $110/M (Congressional District); $80/M (Wealthy and Wise)
Contact: TMA List Brokerage & Management, 703-547-4949
Norwegian White Pages Directory
Davis Direct Worldwide is offering a directory compilation of 2.2 million Norwegian consumers. The Norwegian White Pages Directory file features a breakdown of records by postal codes. This is the first in a series of compiled lists of Scandinavian consumers from Davis Direct. Files for Finland, Sweden and Denmark are due next.
Selections: Age, gender, phone number, occupation, dwelling type, income, marital status, purchasing power, number of persons in household, geographic
Price: $179/M
Contact: Davis Direct Worldwide, 206-275-2532
Hispanic Professionals, Execs
Mal Dunn Associates Inc. manages two newly compiled lists of Hispanics for e-mail newsletter publisher Cambridge Communications. Ethnic data was pulled from the Cambridge database to develop the Hispanic American Professionals and Hispanic Business Executives lists. The first file offers 943,259 names, including 291,057 Spanish-speaking executives. There are 278,947 named on the business executives file, including 72,387 who speak Spanish. Men account for about 70% of the names on both files. Telemarketing inquiries will be considered.
Selections: SIC, job title/function, annual sales volume, gender, number of employees, state/SCF/ZIP
Price: $70/M (professionals); $85/M (executives)
Contact: Mal Dunn Associates Inc., 845-278-1255
More Money Refinances
This file, compiled from public records, features a last-three-month hotline listing more than 1 million individuals who recently refinanced their homes. About 55% of these borrowers are women.
Selections: Gender, age, income, home value, mortgage type, rate type, bank/retail card, number of cards, dwelling type, presence of children, mail order responsiveness, ethnic, marital status, state/SCF/ZIP
Price: $65/M (last-three-month hotline)
Contact: Adrea Rubin Management Inc., 646-487-3783
Replacement Contractor
Replacement Contractor magazine's 12,195-name subscriber file is available for rent. This quarterly is published by Hanley-Wood LLC of Washington and reaches contractors involved in roofing, siding, decking or window replacement. Readers include owners, principals and partners whose primary business activity falls within one of these exterior contracting specialties. Hanley-Wood selects qualified recipients for the magazine from a national database. Telemarketing inquiries will be considered.
Selections: Gender, job title, business, type of replacement contractor, annual dollar volume, state/SCF/ZIP
Price: $125/M
Contact: Statlistics, 203-778-8700
High Income Households
The List Place Inc. is rolling out a universe of 8.3 million households with an income of $100,000 a year or better. The source is a database of direct response buyers which was generated by the Internet, direct mail and space ads. About 60% of those listed are men, average age 41.
Selections: Phone, exact age, age range, income, marital status, presence of children, length of residence, homeowner, home value, gender, source, monthly hotline, state/SCF/ZIP
Price: $80/M
Contact: The List Place Inc., 704-556-0291
New U.S. Homeowners
Utility transactions are the source for the America's Verified New Homeowners list. Calls were placed to 600,000 households to confirm that each record identified a new home buyer. The list manager says this compilation method is faster than waiting for property deeds to be recorded. Eighty-six percent of the people named here are 25 to 54 years old and 93% have children. About 82% earn at least $30,000 annually. Some 76% are college educated and 51% are professionals. The weekly hotline count is 13,000.
Selections: County, length of residence, gender, state/SCF/ZIP
Price: $100/M (base)
Contact: Walter Karl Inc., 845-732-7078
Limited Partnership Investors
Public records were culled to assemble the Limited Partnership Investors file. Encompass List Management, a division of Markettouch, manages these records. This compilation identifies 215,000 investors who formed limited partnerships. Each partner has invested a minimum of $10,000 in two or more transactions. All the records included here provide home addresses.
Selections: Telephone, gender, state/SCF/ZIP
Price: $85/M
Contact: Encompass List Management, 609-844-7591
National Business Index
The National Business Index file has 13.6 million records. More than 100 database sources were used to compile it. This list identifies a wide range of professionals, from small business owners to people with doctorate degrees. Industries covered in the file include agriculture, communications, construction, mining, technology, banking, manufacturing, wholesale, retail, real estate, healthcare insurance, financial services and education. Seventy-five percent of those listed are men.
Selections: SIC, sales volume, number of employees, gender, ethnicity, phone/fax, business/industry type, home address, state/SCF/ZIP
Price: $60/M
Contact: List Solutions, 732-967-1516
ASPCA Enhanced
The American Society for the Prevention of Cruelty to Animals is offering a donors file enhanced with lifestyle demographics. This 531,173-name universe features numerous lifestyle segments and selections. About 71% of contributors are women whose average donation is $24. A typical ASPCA donor is a 50-year-old who earns $55,000 a year. About 94% are pet guardians and 87% have more than one pet in their household. No telemarketing is allowed. The ASPCA accepts list exchanges.
Selections: Age range, child age range, cooking interest, crafts, do-it-yourselfers, donation amount, ethnicity, gender, homeowners, income range, investors, mail order buyers, presence of children, subscribers, teenagers, state/SCF/ZIP
Price: $65/M
Contact: Atlantic List Co. Inc., 703-528-7482
Backyard Living
Reiman Publications is releasing the subscribers list for Backyard Living, its newest publication. Some 238,700 readers paid $17.98 for a year's subscription. The source for 90% of this file is direct-to-publisher subscriptions. About 70% of those named here are women. Only orders allowing reciprocity will be accepted.
Selections: Hotlines, change of address, gender, new to file, Nielsen county, paid, source, state/SCF/ZIP
Price: $95/M
Contact: Direct Media Inc., 203-532-2522
Bead Style
Kalmbach Publishing's Bead Style list identifies 52,000 subscribers. The magazine, launched last fall, targets women who make jewelry. Subscriptions generally cost $19.95. No telemarketing is allowed. Inquiries for list exchanges will be considered.