Royal caribbean single cruises
Royal Caribbean/Celebrity Cruises Pick GeoLogistics for European Logistics
SANTA ANA, Calif., April 11 /PRNewswire/ -- GeoLogistics Corporation, a leading transportation and logistics company, has been selected by Royal Caribbean Cruises Ltd. (RCCL) to handle its ocean freight shipments deliveries for its cruise ship fleet sailing in European waters under the Royal Caribbean International and Celebrity Cruises brands.
Last year, GeoLogistics was appointed to coordinate the European customs clearances, health formalities and time-sensitive deliveries to Royal Caribbean International's Europe-based cruise ships. With the addition of Celebrity Cruises, this year's shipment volume is expected to double.
The program, scheduled to begin in April and end in November for the 2005 season, encompasses the management of logistics, including food, hotel supplies and technical support items, for each sailing at a dozen ports served by RCCL. GeoLogistics will manage Royal Caribbean and Celebrity Cruises' ocean freight container customs, health and other formalities, as well as the physical deliveries to the cruisers.
Each ship loading entails six to ten ocean freight container loads of supplies, including refrigerated and frozen food products.
"Service was the main criteria when selecting GeoLogistics for this part of the business," said John Weis, Director of Logistics and Material Control for RCCL. "They have gone to great lengths to understand our business, what's important to us and the level of service we expect during the European season. They have a very hands-on approach and have adjusted their processes to fit our business and not the other way around."
Another factor in GeoLogistics selection was quality of service, according to RCCL's Mandi Romine, the company's Transportation Manager.
"We're driven by consistent quality service," Romine said. "We responded well to that style. GeoLogistics was selected as our European deliveries partner this past year and their service performance and the results were impressive."
Celebrity Cruises and Royal Caribbean are based in Miami, with a major logistics center serving both in nearby Pembroke Park, Florida.
Main European ports served include Amsterdam, Barcelona, Civitavecchia, Copenhagen, Le Havre, Lisbon, Piraeus, Setubal, Southampton and Venice.
GeoLogistics operates offices in each of these markets and maintains a dedicated team to oversee all shipments. Customized on-line tracking tools were developed jointly to manage all shipments. Total door to ship visibility is available to Royal Caribbean Cruises Ltd. and GeoLogistics every step of the way.
"Our work with Royal Caribbean proved very successful," said Bill Flynn, CEO, GeoLogistics, based here. "We have now been entrusted with the Celebrity Cruises brand as well, whose logistics and transportation programs are managed by Royal Caribbean International's logistics team. Clearly, our hands-on service approach worked. Royal Caribbean and Celebrity Cruises are great global brands and we're thrilled to have them as clients in Europe, and look forward to expanding our partnership elsewhere in the world."
About GeoLogistics
GeoLogistics Corporation is a global leader in non-asset based logistics, with an extensive network of operations in nearly 100 countries around the world. GeoLogistics offers its customers a broad range of freight management and customized solutions backed by a single, company-wide IT system. With experienced and dedicated people, GeoLogistics meets customers' specific local logistics needs on a truly global basis. GeoLogistics combines more than 150 years of history with the latest technology and practices. More information may be obtained at the Company's website at http://www.geo-logistics.com/.
About Royal Caribbean/Celebrity Cruises
Royal Caribbean Cruises Ltd. is a global cruise vacation company that operates Royal Caribbean International and Celebrity Cruises, with a combined total of 29 ships in service and two under construction. The company also offers unique land-tour vacations in Alaska, Canada and Europe through its cruise-tour division.
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CONTACT: Patrice Allison of GeoLogistics, +1-714-513-3117, pallison@geo-logistics.com
Web site: http://www.geo-logistics.com/